½ Day Webinar - Excellence in Business Writing
This course looks at the basics of writing and the many improvements we can make by understanding, and using techniques to enhance, the style, structure and the mechanics of our written communication.
Course type
National, regional or in-company (the in-company version can be based on examples from the business, if supplied in advance).
Learning format
Interactive online event (via Zoom).
Programme duration
½ day.
Course overview
This course looks at the basics of writing and the many improvements we can make by understanding, and using techniques to enhance, the style, structure and the mechanics of our written communication.
Who would benefit?
Anyone who writes email, letters, copy for promotional material and websites, reports, and policies and procedures. Managers who want to lead improvements in the standard of written communications within their branch, department or business.
Objectives
By the end of the training, you will be able to…
- Understand the elements of writing style, structure and the mechanics of writing.
- Describe how these directly affect the impact of written communication.
- Recognise the techniques that can improve writing style and structure.
Course content
- The writing process (plan, draft, revise, edit).
- How and why writing is often the best form of communication.
- What is a good writing style (and how do you achieve it?)
- The many ways of structuring our writing and identifying what is most appropriate for what we want to achieve.
- An overview of the mechanics of writing (grammar, punctuation and spelling).
- Understanding the potential impact of our writing (implication and inference) and ensuring that our writing achieves the impact desired.
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The price of this course is £175.00 + VAT, the price below is inclusive of VAT.