Keynote speaker announced for European
Builders Merchants Conference
24 February 2022
Michael Caulfield Msc, one of the UK’s leading sports psychologists who
has worked with England football manager Gareth Southgate and record-breaking
former Jockey Sir A P McCoy amongst many teams and players across many sporting
codes, takes the Keynote Speaker slot at UFEMAT’s European Builders Merchants
Conference, taking place in London from 28-30 April 2022.
Before training as a performance psychologist, Michael was Chief
Executive of the Professional Jockeys’ Association and this balance of
experiences gives him a unique understanding of the performance requirements of
both his business and sporting clients. His main focus is working with
individuals, teams and organisations to help them fulfil their potential in
their chosen field, and his presentation promises to bring psychology to life
as he shares his insights into human performance.
The
62nd UFEMAT Congress brings together builders’ merchants, building
material suppliers and trade bodies from across Europe. This year’s event, which takes the theme, European
Unity in a Digital Age, has been organised by the Builders Merchants
Federation (BMF) whose CEO, John Newcomb is the current UFEMAT President.
John
Newcomb said:
“We
are extremely proud that the UK will host the first post-pandemic Congress. We
are looking forward to welcoming our European colleagues to London with a
programme designed to help drive our industry forward into a new digital age.”
UFEMAT’s
business conference, which takes place at Tottenham Hotspur Stadium, will be
hosted by Kevin Parr, MD of The PGS Team.
Those who have seen Kevin in action at previous BMF events will
appreciate his ability to engage, enthuse and inspire with his
thought-provoking commentary.
For
details of the Conference Programme, or to book your place, please contact June
Upton ([email protected]) or Marianne de Vroome ([email protected])